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Our Noble Selling Purpose and Core Values Explained

By: Commonwealth Senior Living / 19 Jan 2024
Our Noble Selling Purpose and Core Values Explained

At Commonwealth Senior Living, we believe it's important to be open and honest about our mission and values. Our Noble Selling Purpose, which serves as our driving force, is woven into every aspect of what we do. We are committed to aligning this purpose with our Core Values, ensuring a unique and meaningful connection that resonates throughout all our communities. 

Our Noble Selling Purpose is more than just a tagline or slogan. It is the reason we do what we do. The mission of our Noble Selling Purpose is to improve the lives of seniors, their families, and each other through our 4 guiding behaviors: we listen, we love, we care, and we serve. We want families to know that they can rely on us to provide compassionate, caring guidance through their momentous journey as they transition from home to one of our communities. That sentiment remains true after moving in, as we continue to improve the quality of life for our residents and their families and help them maintain their independence and dignity.

At the heart of our Noble Selling Purpose is our belief in the power of connections. We know the bonds we create with residents and their families are what set us apart from other senior living communities. Our caregivers are not just there to do a job - they are there to listen, empathize, and build meaningful relationships with those in their care. We believe these connections are what help us make a true difference in the lives of seniors, their families, and our associates.

As part of our Noble Selling Purpose, we are dedicated to being valuable community partners. We understand the challenges families face when searching for senior living options and strive to be a trusted resource throughout the journey, providing comprehensive information, guidance, and support. Our commitment goes beyond assisting the families we serve. We also partner with organizations, like ElderLife Financial Services and Roobrik, to help seniors and their loved ones make informed decisions with confidence and peace of mind.

ElderLife Financial Services is a leading national provider of financing solutions for seniors transitioning to senior living communities. With fast decisions and funding within 48 hours, ElderLife helps cover senior care costs while waiting for home sales or other benefits. They also help with move-in fees and monthly expenses.

Roobrik specializes in assisting families who may be unsure about the best time to transition to a senior living community. Through a complimentary and anonymous assessment, they gather information about you or your loved one's current situation and provide recommendations based on extensive national research. 

Our Core Values are the compass that guides us toward fulfilling our Noble Selling Purpose:

  • We care about people. We genuinely prioritize the well-being and happiness of those around us, constantly striving to create a supportive and nurturing environment where everyone feels valued and heard.
  • We do the right thing. Integrity, honesty, and transparency are among the top values we strive to embody in our work every day. We hold ourselves to high standards and always strive to do what's right, even when it's challenging. Our residents and their families can trust us to act with integrity in any situation.
  • We are passionate, have fun, and celebrate success. Passion fuels our drive and determination, while fun and celebration create a vibrant and uplifting work environment for our associates.
  • We speak up! It's our responsibility. We encourage open and honest communication, valuing every voice and perspective. By creating a culture that encourages and embraces open dialogue, we empower our team, residents, and their families to contribute their unique insights, leading to continuous improvement.
  • We take ownership and add value. We strive to go above and beyond in everything we do, to make a tangible impact. By taking ownership of our actions and responsibilities, we empower ourselves to make a difference and create meaningful value for families.
  • We are respectful. By embracing a respectful and inclusive mindset, unique perspectives are not just welcomed, but valued and celebrated. We want everyone to feel encouraged to freely share their ideas, knowledge, and experiences.

Our Noble Selling Purpose and Core Values are what make us who we are. We don't just provide care - we provide peace of mind, compassion, and personalized support. We are committed to respecting our families' dignity, building community connections, and continuous improvement to provide a quality of care that truly improves lives.

If you are interested in learning more about The Commonwealth Difference, use the button below to reach out to a community leader directly.

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